“Rosa” is the market leader in Ukraine in the distribution of professional range of materials for artists, creative work and hobbies.
Project duration: 6 months
Launching the strategy implementation (as the final stage of a large project “Building a comprehensive business”), we were pursuing the following goal: to start the implementation of the strategic idea and the strategy developed in the previous stages.
The interim head from STRATEGIC faced the following objectives:
It was planned to bring the strategic idea and the strategy itself into action through business processes. At the same time, the company remained focused on the sales growth indicator as the way to prove the potential of a new strategic idea and strategy in action.