MacPaw, an innovative multi-product IT company founded in 2008, develops and markets software for the macOS and iOS operating systems with the world-famous CleanMyMac.
In 2017, MacPaw received the Red Dot Design Award for Gemini 2 in the Communication Design category.
In January 2018, the Setapp product won the Golden Kitty Award as the year’s top product.
In 2019, Fast Company branded Setapp as one of the most innovative companies in Europe. MacPaw also won the 2019 SaaS Award for Top SaaS Productivity Tool (outside the US).
The Strategic’s team, together with the founder and the MacPaw team, created:
- Identification of global megatrends and trends in technology: fields where to look for the next level of international development for MacPaw.
- Simulation of MacPaw future: The definition of development concept, priorities, the logic of combination and further development of products, value setting. Personal vision session with the founder.
- Vision communication in the top team.