Today
22
11
,
2019
25.06.2018
PULLMAN: BUSINESS MODEL AND SERVICES OF A TOP HOTEL FOR “BUSINESS NOMADS”
Where is the best place to find business contacts? How to erase the boundaries between work and rest? How does design contribute to more effective solutions in business meetings?

Pullman Hotels and Resorts is a chain of five-star hotels for business nomads, which is part of the Accor Hotels group. Pullman is a meeting place for business travelers, for whom the world and business is a playground. The emphasis is made to erase borders between leisure and work of businessmen and to give them the chance to strike up useful contacts.

Today, Pullman owns 121 hotels with 36 thousand rooms (an average of 300 rooms in one hotel) in 33 countries on all continents except Antarctica. In 2020, it is planning to expand to 150 hotels.

How did the brand that was closed in 1993, manage to revive and become one of the most popular hotels for business travelers around the world? Why Pullman is considered the best place to conduct business meetings with an index of more than 30,000 events every year? How can a partnership with a magazine generate new hotel visitors?

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